Further information regarding the project cannot be displayed publicly due to a non-disclosure agreement with Wolffkraft, for more details on the project contact me at mrun399@gmail.com
Primarily having started as an UI intern, I learnt the UX strategies and methodology. I learnt to define user problems and got to generate solutions based on real-time interviews. I also got to collaborate & brainstorm with multiple designers. I got to interact with clients and learnt to inculcate their perspectives with my skills as a designer.
Working with clients & design practitioners from various departments improved my overall communication skills, making me better at explaining my ideas.
Saugat Dutta
thebrief
nondisclosureagreement
the B2B service sector and assist
service providers in identifying clients that are better suited for their businesses.
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Internship Overview
During my internship at Wolffkraft, I worked on two key projects, focusing on both UX research and UI design.
Alongside UX intern Saugata, I was responsible for the research aspects of our projects, while also leading
the visual design for one of them. We were mentored by our Lead UX Designer, Saugat Dutta, who guided us
in refining our process and execution.
The GoodVibes Project was an internal initiative at Wolffkraft, undertaken before my graduation.
This project focused on user experience and research, helping the studio develop a solution
currently in its MVP testing phase. My contributions centered on user research, problem discovery,
and UX strategy, ensuring a strong foundation for the product’s development.
Project 1: GoodVibes – UX & Research Focus
Project 2: Veritas – UI Redesign
Veritas, a shipping company, needed a complete website redesign after 12 years, balancing a modern look
with its established brand values. I worked extensively on the UI design, enhancing navigation, accessibility,
and visual appeal while maintaining the company’s core aesthetics.
👉 You can jump right to the project or the live website
Client Requirements
Veritas, a well-established shipping company, needed a modernized website after 12 years to improve usability
while preserving its core brand values. The client emphasized the importance of maintaining their visual identity
while incorporating contemporary UI elements to enhance user engagement.
Redesign the website for better navigation, accessibility, and responsiveness
Maintain brand aesthetics while introducing a modern, intuitive layout
Incorporate a 3D model of the shipment house into the interface design
Complete the project within a structured timeline of 3 weeks, ensuring a smooth transition
from the old to the new site
Defining objectives & timeline
Given the tight three-week timeline, we optimized our research approach by:
Leveraging existing research from Veritas’ previous studies on their clients
Relying on direct client feedback and iterative testing to refine the design quickly
Validating design decisions through stakeholder input, ensuring alignment with business goals.
User Research
With a focus on usability and efficiency, we created wireframes that streamlined navigation and improved
content hierarchy. The designs prioritized ease of access to key information, ensuring a seamless user journey
across different devices.
The client wanted a 3D model of their shipment house integrated into
the website. I collaborated with the 3D artist to ensure smooth integration within the UI
Learnings and Reflections
Created high-fidelity prototypes with detailed interactions to ensure clarity in user flows.
Used design tokens and a component-based approach for consistency.
Conducted a smooth developer handoff by providing a structured design system, annotations, and
assets to ensure accurate implementation.